Strategy

FSBO vs. Realtor: How Much Can You Really Save in Canada?

By OwnerListed  ·  July 13, 2026  ·  7 min read

The average Canadian home sold for $716,000 in 2025. At a typical 5% commission split between listing and buyer agents, that's $35,800 walking out your door on closing day. For most sellers, that's more than a year's salary.

The big question: can you keep most of that by selling yourself — and what exactly are you taking on when you do?

$21,000+

Average amount Canadian FSBO sellers keep vs. paying full commission on a $700K home

What Does a Realtor Actually Cost in Canada?

Commission rates vary by province and are negotiable, but the national average hovers around 3–5% of the sale price, typically split between the listing agent and the buyer's agent.

Home Price5% Commission4% Commission3% Commission
$500,000$25,000$20,000$15,000
$700,000$35,000$28,000$21,000
$900,000$45,000$36,000$27,000
$1,200,000$60,000$48,000$36,000

What Does FSBO Actually Cost?

Going FSBO doesn't mean zero cost — it means paying for specific services you need, rather than a bundled commission. A typical FSBO seller in Canada spends:

On a $700,000 home: full FSBO costs (including offering 2.5% to a buyer's agent) typically run $14,000–$18,500, versus $35,000 for traditional 5% commission. You keep the difference.

FSBO vs. Realtor: Side-by-Side

FactorTraditional RealtorFSBO (OwnerListed)
Listing cost$21,000–$45,000+$299–$799
MLS® exposureYes (included)Yes (via platform)
Professional photosUsually included~$300 separately
ShowingsAgent managesYou manage
Offer negotiationAgent advisesYou negotiate (lawyer reviews)
Legal documentsAgent preparesLawyer prepares (more thorough)
Time commitmentLow for sellerModerate
Control over price/termsAgent negotiatesYou control

Do FSBO Homes Sell for Less?

This is the most common argument realtors make — and the data doesn't support it cleanly. Studies comparing FSBO vs. agent-assisted sale prices in Canada show mixed results, with the gap largely disappearing when the seller prices correctly, gets MLS® exposure, uses professional photos, and responds promptly to buyer inquiries.

When Hiring an Agent Makes Sense

FSBO isn't right for everyone. Consider a traditional agent if your home is highly complex (estate sale, multi-unit, legal disputes), you're in a very slow market, you live out of province and can't manage showings, or you're uncomfortable reviewing offers without guidance.

The Bottom Line

On a $700,000 home, the difference between 5% commission and a flat-fee FSBO approach is roughly $14,000–$21,000 in your pocket. The trade-off is your time and willingness to manage the process. For most sellers who do their homework, it's worth it.

Ready to Keep More of Your Sale?

List your Canadian home from $299. MLS® exposure, legal documents, and support included.

Get Started — List Your Home

Related Guides